What a music video has to do

A music video is often the first thing people see of you. Within seconds it has to be clear who you are and how your song sounds, even with the sound off in the feed.

That is why we build every video around your song. From the finished video we also cut the clips you need for the release.

Three kinds of music video

Many videos mix the three. Which kind fits your song is something we settle in the first conversation.

Performance

When you and your band should be at the centre.

  • A location or set that fits the song
  • Light and camera that carry you
  • Cut to the beat of the song

Story

When the song has a story.

  • A story that carries the song further
  • Actors and locations as needed
  • Idea and plan developed together

Experiment

When the song is a feeling, not a story.

  • Light, colour and movement instead of a plot
  • Unusual angles, shapes and textures
  • Much of the idea takes shape in the edit

From the track to the video

  1. The trackYou send us the song, a rough mix is fine, the lyrics and the planned release date. We listen and come back with one or two ideas.
  2. The ideaWe decide together which idea it will be and plan locations, people and shoot days. You get the plan and the written quote.
  3. The shootOn the day we turn the idea into images, with camera and light at the highest level. Drone and underwater are ours if the idea needs them.
  4. Edit and releaseEdit, colour and sound happen in our own edit suite. You see a first version, give one round of feedback and receive the video and clips in time for the release.

What decides the price

Kind

Whether it becomes a performance, a story or an experimental video.

Shoot days

How many days and locations the idea needs.

People

Actors, dancers or extras besides you and your band.

Set

Props, costumes and special locations that have to be rented.

Always the same
  • A fixed written quote before anything is booked
  • Payment in three parts: on signing, on the shoot day, on delivery
  • One feedback round is included
  • Travel within South Tyrol included
  • Vertical clips for the release are included

What you send us

  • The track, a rough mix is fine.
  • The lyrics.
  • The planned release date.
  • References: videos, images or moods you like.
  • A few sentences on what the song is about for you.

Who we have filmed for

My Spirit Fights On for C-Tru feat. Tariah, Metal Baby, One in a Million and Milk and Honey for Lisa Laner, Leb' jeden Tag for Artefuckt, Arcade for AVE, In der Mitte der Zeit for Bad Jokers, Valerie for Rifflblech and Wo Pflege von Herzen kommt for the Wohn- und Pflegeheim Mittleres Pustertal. The music videos on our channel have millions of views together.

If you want a concert or a tour filmed, have a look at our event films.

How much does a music video cost?

It depends on the kind of video, the shoot days and how many people and locations the idea needs. You get a fixed written quote before anything is booked.

Do we need an idea already?

No. You can come with just the track. If you already have an idea, we build on it.

How long until the video is finished?

Four to eight weeks from the first call to delivery. If your release date is set, tell us at the start and we plan from that date.

Do we get clips for Instagram and TikTok?

Yes. Vertical clips from the video are included, ready for the release.

Do you shoot outside South Tyrol?

Yes, we travel everywhere. Travel is written into the quote.

Who owns the rights to the video?

The usage rights are set out in the written quote before anything is booked. Raw footage stays with us.

Have a song that needs a video?

Send us the track and tell us when it comes out. We reply within 48 hours.